Slow Retail

Thoughts On Independence

Last week we discussed the small town of Thomasville, Georgia, and its thriving Main Street independent businesses.  We reported that despite the downturn in our economy, these shops have been able to keep their heads above water with the cooperation of their city government and their residents.  I pointed out that even though we are County-governed, if we had their (and your) cooperation, we could see a similar effect here.

I'm proud to say that I heard from a gentleman who now lives in Colorado but used to own a shop in Thomasville.  He saw my blogpost and gave me a call.  I was surprised but very happy he called to voice his support!  He says he'll be watching us and hoping that "those who shop Rodeo Drive will start shopping in our area".  Well.....we won't hold our breath for that to happen, since logistics in Southern California can be so misunderstood by those who live out of the area.  But I certainly appreciated the thought and we will continue to strive toward educating the public about the benefits of shopping locally at independent businesses. Mr. Arnest, thank you for contacting us, we so appreciate your call!  Now, it's time to watch a little video by our friends at JibJab (no, we're not advertising their ecards, although they are funny):

This last Wednesday, lawmakers in Maine heard testimony on a bill, LD 322, to repeal the Informed Growth Act, which Gov. Paul LePage also has listed among his priorities for reforming Maine’s regulatory environment.  Enacted in 2007, the Informed Growth Act was championed by supporters as a way to protect Maine’s downtown business districts and local stores from the effects of large-scale retail developments such as Wal-Mart, Target or Home Depot. The law applies to proposed businesses with a gross floor area of 75,000 square feet or more.  If this bill is repealed, it would set a precedent for other communities across the county to do the same, if they agree with what Bill sponsor Rep. Tyler Clark, R-Easton, argued that the law is inherently biased against larger retail operations.

Stacy Mitchell, a senior researcher for the Institute for Local Self-Reliance, a nonprofit that promotes “environmentally sound and equitable community development,” said that before the act’s passage, many town planning boards were unable to consider how a big-box store would affect jobs and small businesses in town.  Imagine the impact that having a WalMart in Pasadena would have on neighboring independent retailers!

We recommend reviewing organizations like The 3/50 Project, the Institute for Local Self Reliance (link above), Independent We Stand, and the American Independent Business Alliance for information on the importance of shopping locally.  Investigate and find out how you can support your community's economic health and improve your shopping experience.  Those large corporations aren't all they're cracked up to be, as many of you are aware.  One of them even ticked off the venerable Seth Godin and prompted him to write his latest blogpost about broken promises - one thing that we independent businesses have more control over, since we're not so huge and impersonal.

My friends, I leave you with this last little bit of truism from The Localism Index:  the minimum amount having a grocery store, bookstore, coffee shop and restaurant within half a mile of a house increases its value:  $21,000!  Wow!

Have a great week and we look forward to seeing you at the next Fancy Food Truck Fridays on 3/11/11 (that's this Friday)! Thanks to the Altadena Chamber of Commerce for helping us get our permit!

Lori & Scott

And The Award Goes To.....

Tonight is Hollywood's favorite night.  Stars from all over will descend on Hollywood, walk down that red carpet and a few of them will take home that coveted golden statuette.  Now, let's take a moment and think about who really deserves an award.  While I'm sure there are countless worthy individuals, I think the small business owners who have struggled through these hard times and are still open deserve a shout-out.  These businesses owners who contribute to their community's well-being by hiring local employees, use local services, pay local taxes and recirculate their hard-earned dollars in that community.

The video posted above (also posted on our store's Facebook fan page) shows one town in Georgia that has thrived despite the downturn.  I recommend watching this video to see what would be possible here if we all worked together to make it happen.  I'm speaking about Altadena, of course, but you can make this happen anywhere in the country if you happen to live elsewhere.  If I'm being repetitious, forgive me, but it bears repeating that our recovery from the worst financial disaster since the Great Depression won't happen until it happens with small businesses.  We are truly the bedrock of the American way of life.  If small businesses keep disappearing at the alarming rate they're disappearing now, our lives will be changed forever, and not in a good way.

If you've been following this blog for any length of time, you know how strongly I feel about this.  It's particularly important now, in light of the recent fracas with our Fancy Food Truck Fridays event and the County of Los Angeles' Planning Department.  For those of you who aren't aware, our gourmet food truck/open house party for the community that we held on Feb. 11th and was very successful.  So successful, in fact, that we must've ticked off a few people and complaints were lodged with various County agencies.  The County, as far as we can ascertain, has told us we can't do it again because it violates Title 22 of their voluminous Civil Code.  As the wrangling with the County goes on towards some kind of resolution, I will also recommend they watch this video as well.

Let's all work together for a better Altadena.  Let's do it now.

Have a wonderful week, my friends,

Lori & Scott

A Full Plate

One of these days I'll report to you that we had a quiet week. This is not that day, however. Another week has whizzed by so fast, with so much happening, I can say with all honesty that I'm tuckered out!

Valentines Day was fabulous and I thank you all for that. The giant red hearts and the accompanying pink, frilly props have been packed away, waiting to make an appearance next year. Next to come are Spring and Easter displays highlighting some of our newest products! I'm very pleased by our renewed commitment to invest in more sustainable merchandise and we're getting in some very exciting things that I think you'll adore. One of these fabulous new lines just arrived and we've enjoyed setting up these sketch pads fashioned out of vintage record album covers. Old Motown and R & B favorites such as The Commodores, Gladys Knight and The Pips, Michael Jackson....you get the idea. What a wonderful use for these old record covers, and the drawing (or journaling) paper is bright white and acid free!

Meredith Miller, one-half of the new owners of Webster's Community Pharmacy, and I had lunch the other day with Altadenan and photographer/videographer Deb Halberstadt at the wonderful Amy's Patio Cafe. We talked about our Fancy Food Truck Fridays and the possibility of filming the event as a live stream, which I think would be awesome! We're still in the early stages of planning, so we'll keep you informed of our progress. This next Fancy Food Truck Friday, on March 11th, will be so much fun, I can hardly wait! More trucks, more tables & chairs, and even music....it all spells one heck of a good time!

There was a great turn-out for the Altadena Urban Farmers Market today. Molly Tierney and I drove over for a stroll-through and I'm sure glad we did. Lots of yummy goodies being sold and I was finally able to connect with Earl, of Earl's Gone Wild Barbeque Sauce fame. We'll now be carrying his tasty sauce and other products that he's soon to come out with. We tasted his Jalapeno Pepper Jelly and loved it....it'll be ready for the market soon, and when it is, you can be sure WFS will be carrying it. Earl's barbeque sauce is being offered at the low price of $7.99....come in and get a bottle before it's gone!

Dinner is past done, my friends, so must run. Have a great week and we hope to see you in the store sometime soon!

Lori & Scott

Life In The Fast (Food Truck) Lane, or, How Webster's Got Their Groove Back

This past week has been a flurry of getting our very first Fancy Food Truck Fridays event up and running. This event is also the very first collaborative effort between all the Webster's stores and we're very glad it went off so very well!

For those of you who hadn't heard about it, Fancy Food Truck Fridays is being held on the 2nd Friday of every month. At 5:00 pm, the parking lot behind the Shops at Webster's Center transforms into a gourmet food haven, with family-style seating nestled in between the bustling trucks. People came, people mingled and conversed while they waited in the long lines; they sat and ate and seemed to really enjoy themselves!

Our collective hope is that this will become a mainstay in Altadena, something that our community can look forward to. We'll be tweaking and improving as we go along, so hopefully all our residents will be able to enjoy the event, together. Pictures of the festivities can be found at Altadenablog, here: http://www.altadenablog.com and on Altadena Patch, here: http://www.altadenapatch.com

Our thanks go out to both Webster's Community Pharmacy and Webster's Liquor, and also to Sheldon Katz of Rolling Bistros. Working together we were able to put some positive excitement back into our little town, some life back into the store as a whole and had a lot of fun doing it! Working together, we have debuted something that has the potential to draw people from the outlying areas to Altadena and enliven our local economy.

We welcome your suggestions about how to make this event more enjoyable for all. The trucks are now aware of how popular this event will be, so are making plans to be better supplied, and there will be two more trucks. Which ones will come next time? Stay tuned to find out....the next event will be held on Friday, March 11th!

I'd also like to give a shout-out to our friends Michael Holland and Anne L. Bannon of http://wwww.OddBallGrape.com, who hosted our Champagne & Port tasting on Friday. They poured over 100 glasses of Champagne or Port on Friday night....I think that might be a record! They handed out over five pounds of chocolate covered strawberries and about as many chunks of dark chocolate along with the wines and still managed to cheerfully extol the virtues of each to an audience of rapt listeners. I'm always amazed by them and want to thank them for their partnership!

Until next week, my friends....enjoy!

Lori & Scott

Reviewing History For The Future

Today was one of those rare days for us. Because it's traditionally super slow on Superbowl Sunday, we decided not to open the store and were able to stay home and relax. Scott got to putter around his poor, neglected garden and cut back our old-growth roses. I got to clean up a bit and get to the neighborhood pet store like I've been meaning to do all week. Then we went to the Superbowl halftime festivities and commercials at my daughter's home in Santa Monica.

It was nice to have a day of rest....of not fighting traffic or worrying that the animals won't get fed on time or if we have time to stop at the grocery store because we're out of something. Most of all, it was nice to just relax and have some fun with family. While we haven't, and won't, close on Sundays very often, this day was very much appreciated.

Because of our relatively store-free day, I thought I'd give myself a little blogging break, too. I rethought that, though, because there's some things I wanted to mention. Next Friday's Fancy Food Truck Fridays is one of them. All of us here at Webster's hope you'll be able to stop by to check it out and do a little late-night shopping....we'll be open until 9:00 p.m.! OddBallGrape.com's Anne Bannon and Michael Holland will be here pairing Champagne and various dessert wines with chocolate, perfect for a warm up to Valentines Day!

It'll be great time to meet Mike and Meredith Miller, the new owners of Webster's Pharmacy. Find out what their plans are for the renovation of the pharmacy. Then stroll down to WFS and come meet us! Find out what we're all about and our plans to work with the community. Scott and I are looking forward to meeting you and seeing old friends. I'd like to leave you with this link to a story our friend Petrea Burchard, of the Pasadena Daily Photo blog, wrote about us way back in September of 2008. We'd been the new owners of the former Stationery department at Webster's for almost exactly one year when she wrote this. Maybe you didn't read it back then, so here's your chance to do so. I think it gives some perspective on the changes at Webster's, and would like to extend my thanks to Petrea once again for the post. http://pasadenadailyphoto.blogspot.com/2008/09/change.html

Have a fabulous week, my friends....hope to see you on Friday night!

Citizen Of The Year And More!

Another week has whizzed by and by the looks of it, this week will be following suite. We've finished with the California Gift Show, and I'm sure glad that I'm back in the store again, getting things prepared for the arrival of new merchandise! You might notice a few empty spaces when you visit our store, but have no fear, they'll be filled in shortly.

The Altadena Chamber of Commerce Installation Dinner was Friday evening at the Altadena Town & Country Club. I thought it was a great turnout and Scott and I enjoyed meeting and greeting our many friends who were there. The Citizen of the Year Award was given to our friend Carolyn Seitz, and I don't think there is anyone who deserves the honor more. In a touching acceptance speech, she downplayed all she's done in the past several years to better our community and instead gave kudos to her family, some who had traveled there to support her. Everyone was visibly moved as she introduced her father, whom she said had instilled in her the value of community service. Congratulations to Carolyn, we very much enjoyed the evening!

Picture of installation of Board members courtesy of Bill Westphal

We're looking forward to some fabulous events here at Webster's, so please stay in touch with us as we unfold our plans! It'll be fresh, fun and something the entire community can enjoy....can you tell I'm excited? We'll be back to tell you all about it, once everything is finalized!

Have a wonderful week, my friends!

Lori & Scott

Steps Foward

Only 23 days into the new year and already so much has happened here, in the store and in our community! The new owners of Webster's Pharmacy were announced, the Town Council has approved a farmer's market in Loma Alta Park, and another farmer's market appeared at Sacred Heart Church on Lincoln appeared (and folded just as fast). The Altadena Urban Farmers Market had its first rain-free event last Sunday, and Scott and I are really enjoying the tasty Altadena Jacaranda honey we purchased. We joined the Arroyo Food Co-op as well and are anticipating helping them reach their goals. The California Gift Show started this last Tuesday, so life has been a blur of driving, shopping for the store, driving some more, trying to take care of the store's accounting duties and then - guess what? You got it....driving some more! I like being busy, but I have to admit that it's been a challenging couple three weeks.

I'm very excited that Altadena is moving forward, however clumsily, toward a more sustainable alternative to our regular markets. I'm also very excited about what will be happening at Webster's Pharmacy. We both look forward to working with Micahel and Meredith Miller, the new owners, as they point the store in a more positive direction. We sincerely hope that the renovation they're planning will finally break down the barriers that have stood between the store and the community since Bill Webster retired. Much of our energy will be spent in the coming months making sure this comes about.

Have a great week ahead, my friends....we'll talk more next week!

Lori & Scott

Market Watch

As I noted last post, the California Gift Show starts this Tuesday. We’re anxiously awaiting the start of this year’s market season as the bellwether of what’s to come in subsequent months.

Fashion trends, always a fickle beast, are always best served with a grain of salt. Take too large a serving and it makes your feast unpalatable, too little and it may be too bland. For me, the pleasure of the market is the hunt for fabulous products and, of course, the challenges of putting it all together so it makes sense to the consumer (that would be you).

This year, things are a little different. The game has changed and I’m stalking a more uniquely different product. I’ll be searching out more local goods, more fair trade items and more American made merchandise.

We’ll soon be moving things around in the store as well, so expect to see an even more welcoming atmosphere in the coming year. Comfortable is our catchword and hopefully our store will reflect that along with our values of locality, hospitality and honest, friendly service. Come shop with us for a taste of the best of Altadena!

I’ll be updating you about what’s happening at the show throughout the week on our Facebook friend page, so be sure to check there to see what’s new, what’s cool and what’s so last week…..

Until next week, my friends. Have a wonderful week!

Lori & Scott

Looking Foward In 2011

Here we are, 8 days into the new year already! I can't say that I'm real sorry to see 2010 expire. I'm glad we have a new year, a whole year, to accomplish many goals.

I have an aversion to the term "new years resolution" because I can never seem to follow through with them. From the start, at 12:01 am on January 1st of every year, these resolutions weigh heavy and reek of finality. I think that "goal" is a much better description for what we attempt to achieve (or give up)on a yearly basis. It gives us a bit of leeway in case events necessitate compromise.

This year I have many goals, personal and for WFS. Personally, I have most of the same goals everyone has, such as losing weight and spending more time with my family. For WFS, I have several, but the most important goal I have is to thank our crew. This store wouldn't run without them, so from Scott and I to the WFS Crew....Leilana De Los Santos, our manager; Shawnte Howard; Sean Fitz-Gerald; Megan Nelson; and Aaron Akers......thank you all from the bottom of our hearts! You are the heart and soul of WFS. Keep up the good work and know we appreciate each one of you equally.

Another goal of ours is to move WFS more in the direction of ecologically and socially responsible products. We'll talk more about those plans later on, but this is something that is going to take a lot of research and work. We're also committed to moving our part of Altadena forward in the coming year. As a board member of the Chamber of Commerce, I'll be part of the second meeting with L.A. County officials regarding the revitalization of our North Lake Business District. I'll report more on that as plans develop, and I'm confident that we'll get some action soon.

Happy New Year to all of you!

Lori & Scott

Hope For Christmas - A Holiday Tale

Once upon a time, there was a small pharmacy located in a town just outside of a large city. The people it served were happy and, like in many small towns, most everyone knew everyone else.

As time passed, the little pharmacy grew. Operated now by the son of the founder, it matured into several different departments, each one connected to the other. The people could buy greeting cards and gifts; they could peruse the magazines or eat at the lunch counter. They might wander through and decide they needed a pen; there was a place to mail your letters and ship your packages. The townspeople rejoiced, for there were no other stores like it for miles around. The son of the founder rested, thinking no store compared.

As he was resting, nefarious businessmen plotted and schemed and opened a new type of store. This new store, the SuperStore, was a breakthrough in the land! Groceries, home goods and office needs - all in one place and at low, discount prices! Why go anywhere else, when this new store was sort of convenient and the prices so alluring?

The townspeople now rejoiced in the new store. The SuperStore was the place to be, they had all the stuff - but there was something missing. The son of the founder of the little pharmacy, now a big, grown-up store, wondered why the townspeople deserted him. He couldn't quite put his finger on what the problem was. He consulted with many people, but he didn't like the answers. The son of the founder grew weary.

The thing missing from the wonderful SuperStore was caring, knowledgeable employees who give excellent customer service. The nefarious businessmen who thought up the SuperStore didn't give a fig for customer service. "We don't pay 'em enough to care", they thought. That was their mistake and could be their downfall, just as growing weary was the son of the founder's Achilles Heel.

The son of the founder looked around and decided that things needed to change. For the first time, he thought of putting the store back to the way it was in the beginning. A small pharmacy surrounded by other small stores, who could be separate. At his decree, the stores were divided and operated by different people. The townspeople were confused and angry. They didn't want to walk out of one building and into the next. They wanted to walk through the stores like they always had! So many of the townspeople boycotted the stores.

The son of the son of the founder, who bought one of those stores, was very hurt. "Did the townspeople forget that I served them at my father's store for 35 years?", he wondered. "And why doesn't my father tell anyone how proud he is to pass the reins of this store onto me?" The son of the son of the founder wanted to show his father that he indeed had learned while working for him. He wanted to create the best little store he could with what he had purchased. Sadly, the son of the son of the founder was hampered by events that he had no control over. Still, he labored on, convinced his fortunes would soon change.

One day, not long before the Holidays (which are a very important time of year in the town), the son of the founder sold the little pharmacy. He sold it to a pharmacist who had owned a store renowned in its community nearby. The pharmacist and his wife met with the son of the son of the founder and his wife shortly after the sale. They was decided that it was time the two stores work together again, paving the way for bigger and better things in the future. The two couples rejoiced, knowing that although the transition would be hard, the many benefits to the community and to their stores would be truly amazing. --- The End

I've written this mock fairy tale to show that hope comes even in the darkest times. It's especially meaningful at this time of year. Come celebrate a new era for Webster's and Webster's Fine Stationers on December 18th, starting at 11:00 a.m. New owner Meredith Miller will be hosting a sample sale of her jewelry line "Pokerchip Girl" - vintage poker chips beautifully enhanced by hand with genuine crystals and embellishments. Simultaneously, Webster's Fine Stationers will be hosting their annual Holiday Open House, with a Champagne tasting at 2:00 p.m. For you non-drinkers, hot apple cider will be on tap, along with our signature gourmet coffee and cinnamon tea. Festive finger foods will also be served. Keep up with the information about our Holiday Open House on our Facebook page!

My friends, have a wonderful holiday season and we hope to see you on the 18th. Come by, meet Webster's Community Pharmacy's new owners and talk to them about their plans. Drop by our store and join in the cheer, for we have everything to celebrate this season! We'll be taking a blogging hiatus until after the 25th.

Until then,

Lori and Scott

Celebrating Altadena!

The holidays are upon us and it was happily evident at Saturday night's North Lake Pole Festival! Everything from the sledding hill with real snow to Santa's cheery presence put fair-goers into a festive frame of mind. Altadenablog at http://www.altadenablog.com has some great photos of all that was going on, so if you weren't there yourself, you can hop right over there and check them out!

This weekend saw two art shows running in conjunction with the Festival - the final ArtBender Weekend at The Gallery At The End Of The World and Altadena Junction's photography exhibit "100-Mile Runners At The Finish Line". Both were outstanding - the photos at the Junction were a powerful experience. One of the proprietors, Marisol Martinez, took part in that race. To see her, photographed just after she ran over that finish line, is to experience the exhilaration of such a thing, if only for a moment. Incredible!

Next week is the Christmas Tree Lane lighting ceremony and with it, another opportunity to rejoice in the uniqueness of Altadena. We'll be there to see those magnificent Deodar cedars lit with their thousands of lights and we hope to see you!

Things are getting mighty holiday-ish at the store. We had a small setback with getting the Christmas trees decorated, however it should all come together these next few days. For retailers, we're seriously behind the prescribed program. I just happen to like Christmas at Christmas, not in July. Can I hear an amen?

Hope you all have a wonderful week, my friends! Don't forget that there are coupons available for use through December on Altadenablog and at the Chamber of Commerce website at http://www.abacus-es.com/altadena We'd love to see you use them!

Lori & Scott